# Wishlists for Shopware 6

The wishlist extension adds the ability for your online shop to allow customers to create as many public and private wishlists as they wish.

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#### **Benefits for Customers:**

✅ **More Flexibility with Unlimited Wishlists**\
– Customers can create wishlists for different occasions (e.g., “Christmas Gifts,” “Tech Gadgets,” “Summer Clothing”).

✅ **Better Purchase Planning & Organization**\
– Customers don’t have to buy immediately; they can save products neatly and decide later.

✅ **Easy Gift Planning & Sharing with Others**\
– Public wishlists allow customers to share their wishes directly with friends and family—perfect for birthdays, weddings, or Christmas.

✅ **Quickly Find Saved Products**\
– Saved items can be easily added to the shopping cart without searching for them again.

#### **Benefits for the Online Shop:**

📈 **Higher Conversion Rates & More Purchases**\
– Customers are more likely to return and buy products from their wishlist.

📊 **Valuable Insights into Customer Preferences**\
– Retailers can analyze which products are frequently saved to identify bestsellers or offer targeted discounts.

📣 **Free Promotion through Shared Public Wishlists**\
– Customers indirectly promote products by sharing their wishlists with friends or on social media.

👥 **Increased Customer Retention**\
– Wishlists encourage customers to visit the shop regularly and engage with the products.

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**Conclusion:**\
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The wishlist function creates a win-win situation: customers benefit from better organization and easier purchasing decisions, while retailers gain higher sales, increased traffic, and valuable customer insights.


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